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Tag: Adtech

DSP for ad campaign
Adtech

How-to guide for utilizing DSP effectively for ad campaigns

Adtech technologies help digital advertising campaigns become more effective and reach their campaign targets. Demand-side platforms or DSPs help strategize your ad spends ...
By Vaishali ShastriAugust 8, 20220
Martech advancements to engage target audience
Uncategorized

Martech advancements to engage target audience

Martech stands for Marketing Technology. As the name suggests, it is a compilation of two worlds to produce one standard solution. It is ...
By userDecember 7, 20210
Uncategorized

Digital and mainstream media ad spend look promising for 2021: dentsu Report

Normalcy is gradually returning to the world in 2021 as many countries are either uplifting the lockdown or easing the restrictions. So, it ...
By userJuly 19, 20210
Uncategorized

Global ad spend to grow 5.8% in 2021 as a result of pandemic recovery

According to dentsu 2021 forecast for Global Advertising Spend report, global ad spend is expected to grow by 5.8% in 2021, which stands ...
By userJuly 16, 20210

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